Advertising Opportunities
E-mail messages: The ARA has an extensive list of frequent dining consumers who have expressed great interest in being kept informed of ARA dining programs taking place throughout Arizona. While the ARA cannot distribute this list we are happy to work with Restaurant Members or other advertisers to create specific packages designed to reach this growing list of Arizona foodies by targeted email outreach that is delivered through the ARA.
Arizona Restaurant News Magazine: There are multiple studies that point to magazine advertising as one of the most effective ways to reach a specific target. Magazine advertisements focus on specific markets and the potential customers encompassed in those markets. Advertising costs for Arizona Restaurant News start at $250 and increase based on ad-frequency and packages with other ARA ad mediums. The ARA also allows advertisers an opportunity to work on industry-specific non-advertorial articles that will provide restaurant readers with useful information.
ARA Daily News: This daily email reaches the entire ARA Membership four days a week with industry news clips and is a quick, inexpensive and effective way to get the word out about specific products and/or services. Through banner advertising, advertisers can reach a targeted group of active listeners with their unique message in an innovative and interactive way. A banner advertisement is priced at $250, and can be bundled with other advertising opportunities for a discounted price.
Television: ARA TV is one of the most unique ways to advertise with the ARA. Debuting in 2011, ARA TV allows Restaurant and Vendor Members an opportunity to reach a wide variety of guests through looped television spots that are viewed by all the guests of the ARA! ARA TV ads are priced based on ad length and runtime. The video provided will also be posted on the ARA’s YouTube and Facebook pages.
Restaurant Operation Matters: A Restaurateur’s Guide to Procedural Compliance. This ARA publication is chock full of advertising opportunities. Advertising in Restaurant Operation Matters, however, is extremely exclusive. The publication is printed annually, and is used throughout the year as an industry reference guide. Advertising is limited in order to not interfere with the abundant information compiled in Restaurant Operation Matters. Please Contact Us for details.
ARA Dining Guide & Coupon Cache: This consumer-oriented special section of the ARA web site offers diners an easy way to navigate through the incredible list of ARA dining establishments and, in addition, get great coupon-based incentives to dine out. From quick service to fine dining the ARA Dining Guide & Coupon Cache is categorized with the diner in mind, searchable by location, cuisine or restaurant name.
Buyer’s Guide: Free to all ARA Members, the ARA Buyer’s Guide is another online tool that provides a one-click resource for Members to find reliable vendors that address their needs. Vendors can be searched based on Service, Business Name, Product Offering or Location. ARA Buyer’s Guide was developed as a benefit for both restaurants and vendors.
Get the most bang for your advertising buck – inquire about advertising bundles!
For the ARA Media Kit including pricing or to discuss sponsorship or advertising opportunities further please email us. Thank you!